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Turning violet Violet: An Earnest Sense of Urgency.

June 2, 2011

Text by Kevin Stairiker. Image courtesy of Turning violet Violet.

Sarah Gulish is really, really excited about her band Turning violet Violet, and she has every right to be.

With two new singles dropping in June and an E.P. under their belts, T.v.V. is only just beginning to fashion a place for themselves in Philadelphia and beyond.

“The first seeds of the band were planted when I met Brandon Gulish when I was a freshman at Temple,” Sarah explains. “We didn’t decide to start T.v.V. as our own project until after we were married and had taken a little break from playing together.”

One by one, other members were settled into place. Not long after they officially formed in 2009, they began to record their first EP Fierce Remains.

The songs on that EP, as described by Sarah herself, are a combination of all of the different musical backgrounds that the group is versed in, largely “punk, classical, straight rock and roll and funk.”

They blend standard rock band instruments with classical strings, piano and banjo.

Someone looking for a quick and easy genre classification might classify Turning violet Violet as “chamber pop” but that would just be lazy. The songs on Fierce Remains brim with an earnest sense of urgency. And yet none of them seem to be racing to a rushed finish.

As for touring, T.v.V has the same aspirations as most other bands. But they are smart enough to realize that first, a band must build up a sizable enough hometown following. And in a city like Philadelphia, where it seems like new bands sprout from in between cracks in the sidewalk everyday, it can be a rough task.

“We are playing a few out of state dates in the early summer,” begins Sarah. “But in a lot of ways, we are still just finding our niche in the Philly scene and making connections.”

Speaking of connections, Turning violet Violet will be co-hosting a release party with East Hundred at Johnny Brenda’s on June 11th, where they will be releasing two digital singles off of their upcoming full-length.

When it comes to what sets her band apart from every other struggling band the world over, Sarah isn’t really bogged down by the sometimes terrifying thought of what makes a band original and worth seeking out.

“I think that at the end of the day, you need to make music that you believe in and not worry about how different or original you are,” acknowledges Sarah. “We might add some Willy Wonka audio clips or sparkly outfits to our live show to ramp up the originality but we hope the music speaks for itself.“

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