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Everything’s Going Gogo.

March 8, 2012

Text by Niesha Miller. Images by Marie Alyse Rodriguez. Styling by Rebecca Roe of Rockers Closet.

Just one hour after shooting a showcase pilot with NBC, Gogo Morrow sits at a booth at Johnny Brenda’s and reminisces about her childhood in Philly.

“In the summertime, when I didn’t have school, I would literally sit in the house all day and watch The Box,” says Gogo, 24.  “And I would pray to God, my video, the one I wanted to see, would come up.”

Unlike her four sisters, Gogo had little interest in playing outside. She didn’t know how to cornrow hair.  She couldn’t jump double dutch but she was a good turner on the ends. Instead, the singer stayed in her room, listening to CDs, practicing riffs and writing lyrics from songs by her favorite artists, Brandy and Deborah Cox.

“Ever since I was little, I’ve been totally consumed and obsessed with music,” the singer confesses.

The singer, dancer and songwriter has flirted with performing since she was a baby.  She would carry tunes her father would sing around the house from his group, the Golden Chandeliers.

At the age of 12, she toured with the Rainbow Company, a multicultural theater  comprised of middle and high school-aged performers. This was where she shaped into the explosive performer she is today. A few years later, she would be accepted into the prestigious Philadelphia School of Creative and Performing Arts, where she was a vocal major.

When she was 16, Gogo and her girl group, Bella, schmoozed their way into opening for Bobby Brown. Some guy claiming to be Brown’s cousin promised the girls an opportunity to open for the notorious performer at the House of Blues in Atlantic City. After making their way past security, the girls spotted Brown and told him about the alleged cousin.

“He said, ‘I didn’t know anything about ya’ll being here but alright. Go for it,’” Gogo laughs.

Her stage name was inspired by Gogo Yubari, the 16-year-old assassin from the movie Kill Bill Vol. 1.

The soulful R&B singer compares her sound to music “guys in the hood blast in their cars”—songs you can dance to that are filled with 808s and a lot of bass.

Like her voice, Gogo’s style is powerful. She wears a pair of custom-made cutoff shorts with a vintage turtleneck. Her silver wire earrings hang just above her shoulders, taking the shape of a large vertical zigzag. And to top it off, her six-inched Jeffrey Campbell boots are laced with thousands of white, blue, pink and green pieces of glitter.

“I’ll wear anything from Gucci to the thrift store,” she says. “My style would say that I’m not afraid to try anything.”

In 2009, she received the opportunity of a lifetime.  She was selected as one of three girls to dance and sing background for Lady Gaga on her 2009-2011 Monster Ball arena tour.

“For that to be my first international tour, and to be with the biggest star in the world, I was like ‘I can’t be more blessed,’” Gogo admits. “I built a second family by being on tour with everybody who was a part of it. Everybody just shared same sweet, appreciative, grateful spirit. They’re my family.”

Taking thousands of pictures wasn’t enough while touring with the Haus of Gaga across Europe, so Gogo pocketed room keys from every hotel she stayed in.

“It’s my way of having a souvenir,” she says. “I wanted something physical I could hold on to besides some pictures.”

Several months after touring around the world with the megastar, Gogo is back in Philly, launching her solo career.

She uses her influences from the different cultures she experienced in her music and performances.

“Lyrically, I have a lot more to write about,” she says. “I’ve seen so much. It really opened me up to a world I never knew anything about. I incorporate it into how I operate every day because I’m very humbled by the experience I had.”

Besides performing at mega-venues around the world with Gaga, she’s performed at Theatre of the Living Arts, the Electric Factory, Sigma Sound and Luxe Lounge in Philly.

“I’ve been in the arts forever,” she says, “and Philadelphia is where it all happened.”

  1. Greg Hublot permalink
    March 9, 2012 2:08 am

    Superwoman…KEEP IT UP!

  2. March 9, 2012 10:51 am

    Dope !!

  3. Anonymous permalink
    March 10, 2012 3:42 am

    I loved this article it was different from some of the others. Bobby B story is funny !


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